Blog

The latest updates, news, and writing tips

Orkut and the Importance of Community

Orkut and the Importance of Community

If you ask most American social media users about Orkut, there’s a good chance they’re not going to know what you’re talking about. However, for about ten years, Orkut was a popular and massively influential social media platform in Brazil that offered numerous...

Building Customer Relationships by Becoming Part of the Day-to-Day

Building Customer Relationships by Becoming Part of the Day-to-Day

Social media has pervaded multiple facets of daily life. For better or worse, most people incorporate some part of social media use into their daily routine. It’s hard not to do when so many of these social media platforms serve many functions beyond the social...

The Power of Memes in Marketing

The Power of Memes in Marketing

Despite not being taken seriously by anyone, memes are actually surprisingly powerful and can be a vehicle for the rapid spread of information or awareness. Famously, several years ago, there was a viral campaign on Facebook to raise breast cancer awareness through a...

Marketing Your Book the Warby Parker Way

Books and eyeglasses might not seem like they have much in common, but when it comes to leveraging social media to make believers of your potential readers, there's a lot authors can learn from what Warby Parker has done. Warby Parker got their start back in 2010,...

Welcome to the New Site!

Welcome to the New Site!

Welcome to the new site! I’m so exited to get this off the ground, and I’m looking forward to sharing writing and editing tips along with my own writing journey as an indie author. This blog is going to serve as the hub for all of it. Going forward, I’ll be posting on...

Pin It on Pinterest